bilde-300x196PORTSMOUTH — Tim Martin believes there’s a better way to do outsourced IT services and he’s determined to prove it on the Seacoast.Martin, the founder and president of Neoscope Technology Solutions, moved his company to Pease International Tradeport in March 2011 in hopes of expanding his market from the Derry-Salem-northern Massachusetts region.

“We have a different approach,” said Martin, who originally founded Neoscope in 1997 as a Web design company while he was still in college. But the computer science major, who graduated from Keene State College, reshaped the company, which has eight employees in Portsmouth and two in an Ohio satellite office, beginning in 2006.

The goal was to focus on an IT business plan “that truly aligns the interests between our client and us.” Translated, that means “demystifying” the IT outsourcing process and offering a flat fee for services that requires proactive planning.

“We have a new-school approach,” Martin said. “We aren’t like some companies which have plenty of soft costs after the fact. If there’s a problem, it’s ours and the more proactive we are, the more economically efficient we can be.”

Neoscope has around 60 small- to mid-sized business clients in New Hampshire and Massachusetts and one major charter school contract in Ohio. Martin said the company works in every economic sector such as education, municipalities, manufacturing, country clubs, nonprofit organizations, law firms and medical offices.

He said the government mandate for electronic medical records is creating a growth market in the health care sector “as only an estimated 20 percent” have made the move to EMRs and the rest will need to comply by 2015 to 2016. Neoscope, which has an experienced chief information officer on staff, recently launched a health care specialty department to handle the expected growth in that sector.

When the company moved from Derry, Martin knew the Seacoast was also a hotbed for outsourced IT companies and the competition would be stiff. He believes the market has plenty of growth potential because small businesses especially are finding out that managing even the smallest of IT infrastructures takes away time and focus from the bottom line.

“A lot of these businesses think they can handle it until they spend too much time dealing with it. A lot don’t budget enough for IT,” he said. “They don’t understand the ROI (return on investment) or how to measure it. That’s one of our strengths, to demystify and calculate everything out.”

Though there are customer testimonials on the Web site, they are anonymous. Martin said for confidential purposes, he learned a while ago that publicly sharing the names of clients invites poaching from competitors. The company works with about 30 percent in the public sector and 70 percent in the private sector. He said the lessons learned from working in the tight-budget public sector translate well into the budget needs of small businesses.

Martin appreciates the “close-knit Seacoast business community” and the quality of the staff he has hired in the region.

“This is a great environment and people have really been receptive,” he said.

The company will continue to expand its Neoscope community Action Program of donations and employee volunteer service to churches and nonprofits. Most of all, he wants the company to grow so it can hire and retain local talent.

“We want those technology jobs to stay here in New Hampshire,” he said.